Build Simple, Useful, and Focused Apps

Principles

• Simplicity First

  Focused features and a calm interface. We don't aim to be everything - just excellent at the core job.

• Usability Over Bells

  Fast launch, smooth interactions, near-zero learning curve. Every tap should earn its keep.

• Privacy First

  Collect the minimum data by default. No cross-site tracking. Never sell personal data.

• Sustainable

  Transparent roadmaps and fair pricing to fund long-term maintenance and steady iteration.